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Customer Engagement
Over the years, customer satisfaction surveys have become a critical component of restaurant success. As proven by Gartner Research, companies that actively engage in listening to their customers through feedback, spend 25% less on customer retention than those that don’t. It’s a great opportunity to support your customers and boost your bottom line. ______ Obtaining...
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Over the years, guest satisfaction surveys have become a critical component of the successful operations of the finest hotels and resorts around the globe. As proven by Gartner Research, companies that actively engage in listening to their guest’s feedback, spend 25% less on guest retention than those that don’t. Listening to your guests is a...
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Today, “71% of marketers rate re-engagement campaigns as effective, yet 51% are actually implementing them.” Although powerful, re-engagement programs aren’t being used to their full capacity. For hotels, re-engaging a guest after they’ve left is a great customer service tactic to keep your property top of mind long after the customer journey has ended. It’s...
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The retail landscape is always changing. With the introduction of innovative technologies and shifting customer demands, retailers must continuously adopt new strategies to earn sufficient revenue and stand out from a plethora of competitors.   Staying on top of trends can be difficult, especially when they fluctuate so frequently. In this post, we’re taking a...
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Social media has been dominating the business world for several years. Whether  used as a tool for communication or monitoring customer sentiment, utilizing social media to some capacity in this day and age is commonplace. According to a Hootsuite and a We Are Social report, there are around 3.028 billion active social media users around...
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Today, Millennials are usually centre stage when businesses want to talk about engagement. They’re a growing generation so it’s understandable. However, Baby Boomers are a populous generation with a heftier income, making them extremely valuable for any growing business. Born between 1946 and 1964, Baby Boomers are the second largest generation numbering 74.9 million to...
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Increasing online reviews for your product or service is a great way to spread brand awareness and improve overall adoption or customer traffic. For your business, reviews can help pinpoint problems and also encourage exceptional service by recognizing team members. For your customers, reviews can help them determine which product or service best fits their...
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Keeping your Loop Pulse™ collateral fresh and up to date is important to engaging guests and ensuring consistent use of the system. The way you portray your brand can be a deciding factor for the customer as to whether they want to provide feedback, so it’s important to make sure that collateral around your venue...
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With the introduction of review sites and social channels, restaurants have become even more focused on the customer experience and driving loyalty through exceptional service. It’s important to find ways to ensure a positive brand experience so you not only deter negative feedback online, but also drive repeat business that maximizes your restaurant’s revenue. In...
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The practice of gamifying the workplace has been a part of the business world for decades, but as technology has advanced so has the rise in the number of companies using gamification tactics. Gamification is a technique introducing elements of game playing such as competition and point scoring to motivate employees. It can be used...
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