On a quarterly or yearly basis, businesses come together to determine their objectives. Setting goals to keep them on budget, ensuring inventory levels are sufficient and revenue targets are being met. But what about customer experience goals? One of the more telling aspects of a business’s success, setting goals for customer experience and measuring it...Continue Reading
The Benbria Blog
The Benbria Blog offers insights into the latest research in the field of customer engagement technology and best practices, with a focus on real-time messaging and measurement of the experience.