Customer Experience (CX) is about each customer’s perception of your company, brand, and product. This perception is based on all the interactions that customer has with your employees, brand, messages, and product across every channel.For more information about Customer Experience (CX) please click here.
A dashboard is a quick glance Key Performance Indicators (KPI) from a website or survey typically displayed in a series of graphs and number overviews. It will indicate how well these KPI’s are performing and if they have increased or decreased in a particular time period. For more information on dashboards please click here
Reviews are both positive and negative feedback about a brand or product that customers leave for others to see. Ensuring a company responds constructively to reviews is important to show they care about what customers think of their brand.
Customer Feedback are comments made by customers that gives insights about what they think about a brand or product.
Personalization is a customer’s ability to personalize certain aspects of their purchase. In the digital world ensuring customers are able to customize their purchase can be incentive for a customer to finalize a purchase.
Customer Journey is the path that a customer takes through a brand. There are typically 5 steps:
Customer Loyalty is how supportive of a brand customers are and how likely they are to stay with one brand vs flip flopping to a competitor.
Customer Churn Rate is the percent of customers lost in a given time period.
Feedback Survey is a survey given to customers that provides insights to a business based on the brand or product. For more information about Feedback Survey's please click here.
Customer Engagement is how customers interact with a brand, either virtually or in person.