Create Effective Survey Projects with Loop CX

Whether you’re managing a small restaurant chain, multiple services across a university campus or ensuring health and safety at a workplace building, a feedback tool is essential to gaining the knowledge you need to be successful with your customers. The Loop Experience Platform is making it easier for you to design, distribute and gather insights on the survey projects that you run to evaluate customer satisfaction, customer effort and net promoter score. Create individual survey projects for different locations, events, or Key Performance Indicators (KPIs) that you need to measure against and have control over when, where and how you distribute them.


The “what you see is what you get” (WYSIWYG) survey builder makes it easy to customize the surveys you want to run to evaluate all aspects of the customer journey. Drag and drop a variety of survey elements from the Toolbox including Checkbox, Radiogroup, Dropdown, Comment, Five Star, NPS, Boolean, Text Entry, CES, CSAT and Location Reference. Customize your survey questions to allow you to report on your KPIs and easily adjust the order and question type for effective survey completion. Create dynamic and engaging surveys that resonate with your audience for maximum results.




Loop CX makes it easy to manage international audiences with the translation tab. Easily translate your survey to French, Spanish, Dutch and Traditional Chinese languages with a simple dropdown menu.




Distribute your survey by choosing a Link Channel using a QR Code or URL or Kiosk Channel. Easily download the QR code to add to print collateral including signage, stickers, menus and more. This self-serve option makes it easy for you to have everything you need to distribute your surveys to the most commonly used channels of engagement.



Set actions for survey responses to automatically create tickets to close the loop on feedback. Ensure that your team is upholding brand standards and KPIs through ticket management when expectations are not met. Develop a unique set of actions for individual survey projects. Customize the priority and conditions each action set in the project. Manage tickets statuses and identify resolutions to close the loop on feedback with customers. Set root cause of issues that occur to gain a better understanding of areas to improve. Service Level Agreements (SLAs) ensure that expectations are being met with various stakeholders in the organization.



Evaluate the data you collect on each survey project with Insights. Visualize the responses to each survey question to understand how people are reacting to the areas that you are measuring.



Having the ability to customize your survey projects gives you complete control on how you design and distribute your feedback tool to your customers. Keeping each project in a self-contained area allows for a streamlined workflow, from design to distribution to analytics. Switch up your surveys as necessary and track what is important to your business and your overall strategy.


View the Demo Video of How to Create a Survey Project in Loop CX.

Ready to learn more? Book your custom demo today! 



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