The retail landscape is always changing. With the introduction of innovative technologies and shifting customer demands, retailers must continuously adopt new strategies to earn sufficient revenue and stand out from a plethora of competitors. Staying on top of trends can be difficult, especially when they fluctuate so frequently. In this post, we’re taking a...Continue Reading
Social media has been dominating the business world for several years. Whether used as a tool for communication or monitoring customer sentiment, utilizing social media to some capacity in this day and age is commonplace. According to a Hootsuite and a We Are Social report, there are around 3.028 billion active social media users around...Continue Reading
Today, Millennials are usually centre stage when businesses want to talk about engagement. They’re a growing generation so it’s understandable. However, Baby Boomers are a populous generation with a heftier income, making them extremely valuable for any growing business. Born between 1946 and 1964, Baby Boomers are the second largest generation numbering 74.9 million to...Continue Reading
Increasing online reviews for your product or service is a great way to spread brand awareness and improve overall adoption or customer traffic. For your business, reviews can help pinpoint problems and also encourage exceptional service by recognizing team members. For your customers, reviews can help them determine which product or service best fits their...Continue Reading
With the introduction of review sites and social channels, restaurants have become even more focused on the customer experience and driving loyalty through exceptional service. It’s important to find ways to ensure a positive brand experience so you not only deter negative feedback online, but also drive repeat business that maximizes your restaurant’s revenue. In...Continue Reading
The practice of gamifying the workplace has been a part of the business world for decades, but as technology has advanced so has the rise in the number of companies using gamification tactics. Gamification is a technique introducing elements of game playing such as competition and point scoring to motivate employees. It can be used...Continue Reading
In recent years, technological advancements have given people access to a wide range of products and services that are fast, uncomplicated, and tailored to their needs. This has created consumers who don’t just want any ordinary product or service, but one that is tailored to their unique needs. According to a Forbes survey, more than 85% of mobile marketers...Continue Reading
In today’s world, the quality of customer service you provide can make or break your brand. In a recent Vision Critical study, 97 percent of global consumers cited customer service as a very important factor in their brand choice and loyalty. This means providing superb customer service is imperative to ensuring your guests not only...Continue Reading
As a hotel, it’s your duty to ensure your guests are happy and getting the best service that you can offer. That means receiving and fulfilling requests in a timely manner. Whether it be an extra pillow or luggage assistance, your staff should have a perfected system to receive, fulfill, and update guests on the...Continue Reading
In today’s world, dealing with online comments and reviews is just a part of everyday business. Whether on Facebook or TripAdvisor, it’s important that brands and their teams understand the etiquette of responding to comments online so your reputation is maintained and you avoid any negative backlash. With that, here are our 5 best practices...Continue Reading
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