Facebook is the world’s most popular social media platform and is used by millions worldwide to communicate. It is expected for companies to have an active Facebook page. This allows customers to find information or to reach out if they have any questions.
Facebook and Messenger are great communication tools; you can respond to customers questions in real time. A modern approach to Closed Loop Feedback.
Loop® supports a variety of question and survey types to help you measure the customer experience and identify problems and opportunities including Smileys, Thumbs, 5-Star, NPS®, CSAT, CES, and more. The Surveys can be sent out through Facebook by making a post on your page requesting people who follow you to fill out the survey. You can also send a survey out to individual people once they message you first, asking to rate your service to help gauge your Customer Effort Score.
Customize your page so its tailored to your unique brand and ensure the posts are consistent and easily customizable.
Though you aren’t able to message customers unless they message you first, you are able to easily customize each post. This allows you to create custom posts and reach a wide audience.
Facebook either through the app or through the website is free to access and create a business account and access Meta Business Suite.
Create a custom business profile and easily customize it with your name and logo to allow customers to easily find you.
Easily able to integrate with other marketing and software tools to ensure a high response rate from customers.
Facebook is global channel and can easily support multiple languages to help you collect insights from your audience around the world.
When replying to customer inquiries, it is easy to make the messages personalized and answer any questions directly.
Get your account verified, with a blue check mark, allowing customers to know they are reaching out to the right company.