Rewards programs still play an important role in hospitality, but increasingly, in a world of unlimited options, guests are looking for more from their hotels. Low room rates and affordable upgrades can be found by the dozen on any OTA website; these days, the traveler barely needs to build a relationship with a hotel to...Continue Reading
Chances are, you don’t want your guests to think of your hotel only as a place to sleep and shower. You want your guests to think of your hotel as a place to have an experience, a place where they can feel at home, a place they can recommend to friends who are looking for...Continue Reading
These days, technology in hotels is no longer an option. Travellers expect to be connected at every point of their journey. According to Expedia, 60 percent of travelers would be unwilling to go on vacation without a mobile device, and 30 percent of hotel guests would rather use text to order an amenity from the...Continue Reading
HITEC 2017 is finally almost here, and we couldn’t be more excited that it’s being held in Toronto, Canada’s largest city and the provincial capital of Ontario. We have a special relationship with Canada, and we know there’s so much to love about the Great White North — which is why we created a guide...Continue Reading
In today’s digital world, where consumers are bombarded by hundreds, if not thousands, of ads every single day, traditional methods of attracting travelers to your hotel are less effective than they used to be. Offering an exceptional guest experience, often by tailoring products and services to each guest’s unique interests, is the way forward —...Continue Reading
In a world teeming with various methods of digital communication, it can be difficult to understand the difference between messaging and texting. This confusion is understandable. They serve the same purpose — that is, the instant transmission of a message to a recipient — but the two channels are distinct from each other as well....Continue Reading
We’ve written often in the past about the importance of employee engagement. This topic is important to us because we know employee morale is a crucial factor in a brand’s success. When employee morale is low, it can have a detrimental effect on the company’s bottom line. Gallup has estimated that the cost of low...Continue Reading
Hotels today are facing challenges from many corners. Although more people are traveling than ever, services such as Airbnb and VRBO are slowly but surely leaching market share from hotels. On top of that, OTA websites such as Booking.com and Expedia are charging sizeable commission rates to distribute hotel rooms, while at the same time...Continue Reading
Customer satisfaction surveys and net promoter scores aren’t new concepts in the restaurant world. Many brands today ask their guests to offer feedback so they can learn what is and isn’t working when it comes to the guest experience. This feedback is often used to gauge guest loyalty, improve service, and introduce new menu items...Continue Reading
Employee engagement is an oft-overlooked aspect of business success. We’ve talked a lot on our blog about the financial impact of low employee engagement, which includes turnover costs and lost productivity. In contrast, front-line employees that are invested in the work they do are more likely to bring their A-game every single day. This means...Continue Reading
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