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Reputation Management
In this blog, we’re taking a look at how you can differentiate yourself using preference data and how using it in conjunction with technology, can help streamline the process. 
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To showcase the potential of measuring the patient experience in long-term care, we're unpacking the return you can see from implementing a feedback program.
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In this blog we’re highlighting contactless channels and the key moments in the hotel journey to engage guests. Because, regardless of what contactless channels you opt for, there are many ways to use them to your advantage.
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With the right tools in place and an experience strategy, you can better manage student experiences all while streamlining operations on the backend.
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In this blog post, we're taking a look at centralizing location-based feedback, an effective method to engage customers and collect feedback.
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In this blog post, we’re taking a look at 6 ways to manage customer feedback in a productive and meaningful way, so you can generate greater customer satisfaction.  
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Every business in every industry has its own unique needs and challenges. Because of this, the metrics that one business tracks will be different from those that are important to its neighbor, even if they’re operating in the same industry. For instance, a business with a strong company culture may be less focused on metrics...
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Larry Mogelonsky, the founder of LMA Communications Inc., brings his rich history in marketing and hospitality to his work as a consultant for hospitality brands. He has been published approximately 2,000 times, including three books on hotel management: “Are You an Ostrich or a Llama?”, “Llamas Rule”, and “Hotel Llama.” He sat down to talk...
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Reputation is important to any business in any industry, but it may be even more important to brands operating in hospitality. There’s a reason TripAdvisor and Yelp are such huge players in this field, and while 50 percent of consumers read reviews before choosing a restaurant, according to TripAdvisor an overwhelming 77 percent read them before...
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  As we’ve covered throughout our series on reputation management, online reviews are now considered a crucial part of business success. Consumers treat online reviews as they would a recommendation from a trusted friend; 77 percent of travelers read reviews before they book a hotel and 50 percent of consumers read them before choosing a...
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