If it’s your first time drafting a survey, it can be challenging to understand what types of questions you want to ask your customers. In most instances, several of your customers will be on completely different journeys, purchasing different products and services. So, how exactly can you create a survey that tackles them all? In this...Continue Reading
In this blog, we talk about the value of measuring the customer experience, why it’s so crucial and the benefits that follow. But how can you be sure you’re in need of a measurement program? Today, we’re uncovering 4 critical signs, it’s time to start measuring the experience. 4 Signs To Start Measuring the Experience...Continue Reading
Over the years, the Loop Experience Platform has made tremendous advancements. Releasing new features and capabilities while refreshing aesthetics and product lines to better suit our client’s needs. While you may keep up with our regular releases, today, we’re here to share our favourite features. In this blog, we’re covering 6 of our favourite key...Continue Reading
What does omni-channel mean to you? Over the years, the definition of using multiple channels has changed greatly. At first, it was simply adopting more than one channel, now it’s much more than that. Businesses today must consider the effects of the digital transformation and pandemic on channel preferences, moments of engagement, verbiage and more. ...Continue Reading
You’ve onboarded the Loop Experience Platform and just started collecting customer experience data – a great first step in running a successful customer experience program. Now, while you wait for responses to trickle in, it’s time to turn your attention to Loop’s data collection features and start strategizing how you can make the most out...Continue Reading
For years, schools have leveraged email as a dominant form of communication. And, while having email as your only or main channel proved useful in earlier years, today student preferences have changed greatly. In a recent study conducted by Bowling Green State University, more than half of the surveyed students (55.7 percent) said they use...Continue Reading
Providing insight to evaluate current offerings while also highlighting areas of improvement, and collecting customer feedback can help you build customer relationships and boost bottom lines.Continue Reading
In this blog, we’ll look at some key trends shaping the future of hospitality and how you can leverage digital technology to drive your hotel forward.Continue Reading
Whether you’re just getting started with your own CX program or looking to gather more funding for continued growth, in this blog, we’re detailing how you can establish a compelling business case for CX investment.Continue Reading
The Benbria Blog offers insights into the latest research in the field of customer engagement technology and best practices, with a focus on real-time messaging and measurement of the experience.
