Category

Hospitality
2019 Trends
In 2018, almost all verticals saw the emergence of new and invigorating technology trends. From the incorporation of advanced AI to self-serving kiosks, technology proved its mass importance, yet again. With 2019 on the horizon, keeping tech trends top of mind is more critical than ever. By simply being cognizant of the new and emerging...
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NPS Results
Calculating one’s Net Promoter Score has been a long used tactic to gauge business performance. Through various studies and reports, it’s been dubbed the “ultimate metric for gauging customer loyalty” and has helped companies in multiple verticals gain a competitive edge.   Understanding one’s Net Promoter Score over the years has had its advantages, however...
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CEM Solution
As many business leaders know, customer demands are never stagnant, they fluctuate quite regularly and at times can be unpredictable. Further, for the IT professional, the demands of internal stakeholders can come at a rapid pace, and often times a need for today might not translate into the same set of requirements tomorrow. Scalability, in...
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Social Media to Engage Retail
Over the years, social media has become one of the most prominent forms of communication between business and patron. With platforms such as Facebook, Instagram, and Twitter emerging and growing at a rapid pace, businesses have been presented with a greater opportunity, especially in a retail setting. For retailers, business is all about connecting with...
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Hospitality Worker
Property Management Systems (PMSs) and Ticketing or Service Optimization Systems (SOSs) are undoubtedly the backbone of any hotel. They’re what keeps operations flowing smoothly and your guest records safe and searchable. A Customer Experience Management (CEM) solution, offering both messaging and guest feedback capabilities that integrates with both your PMS and SOS systems, is then imperative to...
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Customer Feedback
Over the years, customer feedback has become a critical component of business success. As proven by Gartner Research, companies that actively engage in listening to the voice of the customer through feedback, spend 25% less on customer retention than those that don’t. It’s a great opportunity to support your customers and earn top dollar. ______...
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GCommerce Solution
Recognized for innovative solutions that drive significant profits; GCommerce is a renowned hospitality marketing company serving hotels, resorts, and select travel communities and consumers. As a flourishing agency over the past fifteen years, GCommerce has been perfecting their practice. Focusing on creating the right strategy based on individual goals and objectives, they approach every client...
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Hotel guest Feedback
A few years back, Gartner reported that collecting guest feedback can increase upselling and cross-selling success rates by 15% to 20%. In that same report, they found that guest feedback can also help decrease the cost of retaining those buyers. Obtaining feedback from your guests is a critical part of understanding and growing your revenues....
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Summer Hotel Trends
Staying on top of trends helps hoteliers stay relevant the ever-changing expectations of today’s guest. As time progresses, new preferences come into play and guest expectations grow higher and higher. Which means becoming familiar with trends is imperative for revenue growth. In this report, we’re taking a look at the Summer of 2018’s biggest and...
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B2C Social Media
Social media has been around for nearly a decade and it’s been making monumental strides every step of the way. First emerging in 1997 as “Six Degrees”, a platform that allowed users to create a profile and add friends, it’s grown into a substantial solution that many of us couldn’t imagine living without. With 3.196...
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