For a few years now, hospitality thought leaders have predicted that mobile technology will play a central role in how hospitality brands interact with their guests. They’ve championed mobile check-in as part of the inevitable transformation of the hotel lobby. They’ve pointed to mobile apps as the new frontier of travel booking. And they’ve indicated...Continue Reading
The Benbria Blog
The Benbria Blog offers insights into the latest research in the field of customer engagement technology and best practices, with a focus on real-time messaging and measurement of the experience.