If it’s your first time drafting a survey, it can be challenging to understand what types of questions you want to ask your customers. In most instances, several of your customers will be on completely different journeys, purchasing different products and services. So, how exactly can you create a survey that tackles them all? In this...Continue Reading
In this blog, we talk about the value of measuring the customer experience, why it’s so crucial and the benefits that follow. But how can you be sure you’re in need of a measurement program? Today, we’re uncovering 4 critical signs, it’s time to start measuring the experience. 4 Signs To Start Measuring the Experience...Continue Reading
Collecting and resolving complaints is an essential part of business. While collecting them helps you better understand the customer, resolving them effectively can help you recover experiences, build a solid reputation, and ultimately drive loyalty. So how can you resolve a complaint effectively? In this blog, we’re unpacking the multi-step process of dealing with customer...Continue Reading
The relationship between business and customer has changed greatly over the years. In the past, businesses held the power, offering their service or product without the need to consult customers. And while that may have worked in the early 2000s, today the modern customer holds the power. With increasing competition, competitive prices, and the ability...Continue Reading
What does omni-channel mean to you? Over the years, the definition of using multiple channels has changed greatly. At first, it was simply adopting more than one channel, now it’s much more than that. Businesses today must consider the effects of the digital transformation and pandemic on channel preferences, moments of engagement, verbiage and more. ...Continue Reading
You’ve onboarded the Loop Experience Platform and just started collecting customer experience data – a great first step in running a successful customer experience program. Now, while you wait for responses to trickle in, it’s time to turn your attention to Loop’s data collection features and start strategizing how you can make the most out...Continue Reading
Providing insight to evaluate current offerings while also highlighting areas of improvement, and collecting customer feedback can help you build customer relationships and boost bottom lines.Continue Reading
In this blog, we’re taking a look at how you can differentiate yourself using preference data and how using it in conjunction with technology, can help streamline the process. Continue Reading
To showcase the potential of measuring the patient experience in long-term care, we're unpacking the return you can see from implementing a feedback program.Continue Reading
The Benbria Blog offers insights into the latest research in the field of customer engagement technology and best practices, with a focus on real-time messaging and measurement of the experience.