It was once said by Dave Thomas, Philanthropist and Founder of Wendy’s, “it all comes back to the basics. Serve customers the best-tasting food at a good value in a clean, comfortable restaurant, and they’ll keep coming back.” Today, this still holds true for quick service restaurants (QSRs), as more and more customers search for...Continue Reading
The Benbria Blog
The Benbria Blog offers insights into the latest research in the field of customer engagement technology and best practices, with a focus on real-time messaging and measurement of the experience.