Every business in every industry has its own unique needs and challenges. Because of this, the metrics that one business tracks will be different from those that are important to its neighbor, even if they’re operating in the same industry. For instance, a business with a strong company culture may be less focused on metrics...Continue Reading
The Benbria Blog
The Benbria Blog offers insights into the latest research in the field of customer engagement technology and best practices, with a focus on real-time messaging and measurement of the experience.