Customer Feedback are comments made by customers that gives insights about what they think about a brand or product.

Conversion Rate is the percentage of people that enter a store or visit a website compared to the amount of people that make a purchase.

Cross-Channel ensures that a brand has presence on multiple platforms to ensure maximum and consistent brand exposure.

Custom Dashboards are rich with visualizations for curating surveys, conversion and ticket insights to summarize results for your CX initiatives breaking experience data down by location and/or room.

For more information about Dashboards within Loop click here.

Customer Acquisition Cost is how much it costs to gain a new customer. This includes everything from promotional costs, pay per lead campaigns and social media campaigns.

Customer Analytics is when you analyze statistics on customers to gain better insights as to who your customers are and the purpose behind their purchase.

Customer Behaviour Index (CBI) is a metric used to measure customer engagement by measuring website or in app activity.

Customer Engagement is how customers interact with a brand, either virtually or in person.

Customer Churn Rate is the percent of customers lost in a given time period.

Customer Effort Score (CES) is a metric that measures how much effort a customer has to exert to get an issue resolved, request fulfilled, a product purchased/returned or a question answered. A good Customer Effort Score is a sign of great customer service. For more information about Customer Effort Score (CES) please click here.