Voice of Customer (VOC) Software is a platform that provides online reports, real-time alerts and notifications and occurrence management. The platform combines survey data with customer data from other sources such as CRM, social media and financials.Continue Reading
Voice of Customer (VOC) is a brand being aware and wanting their customers to have a voice. Giving customers an opinion about a brand or product gives a business leverage to learn what their key differentiator is. Listening to the voice of the customer is essential to improving customer loyalty, and increasing revenue.Continue Reading
The Benbria Blog offers insights into the latest research in the field of customer engagement technology and best practices, with a focus on real-time messaging and measurement of the experience.