Formerly the Vice President of Communications for the Greater Philadelphia Tourism Marketing Corporation, and now the president and CEO of Welcome America, Jeff Guaracino has spent much of his career marketing destinations to straight and LGBTQ travelers. He sat down to talk to us about his new book, The Handbook for LGBT Hospitality and Tourism,...Continue Reading
The Benbria Blog
The Benbria Blog offers insights into the latest research in the field of customer engagement technology and best practices, with a focus on real-time messaging and measurement of the experience.