Why do up to 80% of shoppers walk out of stores without making a purchase? Equally important, how do you convert them? The question weighs on retailers, but most aren’t equipped to answer it. Traditional receipt-based surveys can tell retailers what made 20% of their customers buy. But receipt-based surveys can’t help retailers reach shoppers...Continue Reading
The Benbria Blog
The Benbria Blog offers insights into the latest research in the field of customer engagement technology and best practices, with a focus on real-time messaging and measurement of the experience.